We often hear the word “fashion”, which refers to a specific style, or trend.
Fashion is not a new concept. It has a history of thousands of years like all other cultures.
What does the word fashion itself mean?
1. Fashion culture
The definition and research of fashion culture is to find a specific style or a popular culture.
In the fashion circle, we often hear the word “fashion”, but it is not a new concept.
When it comes to fashion, we often think of fashion, clothing, etc., but fashion is actually a versatile vocabulary.
Second, social class
As early as the 16th century, when Paris was first reform, people were wearing very conservative and tight clothes.
Since then, with the end of the French Revolution and the beginning of the social class, some new clothing has begun to appear.
By the mid -18th century, fashion became more personal and fashionable.
In the decades since then, some famous designers and brands have risen rapidly and became the most popular or most popular fashion brands at the time.
3. Political economy
For fashion, one of the most important things is politics.
If a fashion is defined as a political correctness, then this fashion is not the most important thing, it is the interests represented by the country or the city in different periods.
This is why “fashion” is also part of the economic development of the country (city).
“Fashion” may be very important for politics, because any “fashion” may become a symbol of political instability or social turmoil.
Fashion does not mean that we must wear a star, but it must represent a political force and a social value orientation.
Therefore, it is not a popular fashion, but a lifestyle needed by society or country.
Fourth, the history of fashion brands
With the development of the world, more and more people have begun to pursue changes in trends.
When the brand integrates culture and the characteristics of the times, the brand will achieve greater development.
Therefore, fashion brands have always been a trustworthy and social value product.
5. Summary:
The essence of fashion is popularity and influence on social culture.
These popular cultural associations are connected in a wide range of culture. This culture not only affects all aspects of social life, but also is closely related to personal development and future.